Last modified by Beka Rice on March 22nd, 2021 at 01:35 pm. 👴 This looks pretty old, ask if it’s still current!

Slack is our primary communication vehicle at SkyVerge. Much of our team communication takes place in Slack. It gives us a way to build ongoing organizational knowledge, communication asynchronously about projects, and segment our conversations by topic.

We love Slack, and we know everyone tends to use it a bit differently, so here’s an overview of how we use it. If Slack is ever down, we rely on Basecamp for our backup chat.

Public Channels

We have several public channels that we use to discuss different topics — you can find most of them by searching for mwc in the channel browser:

  • #mwc-random: Off-topic free for all. For example, share movie recommendations, what you did over your weekend, or cool stuff you’ve read.
  • #mwc-general: Mostly for total-team conversation like information on standups, conferences, etc. This is handy for stuff that contractors should know about, too, as they’re not in the team group.
  • #mwc-rant: ALL CAPS, ALL THE TIME!!! Vent about what’s driving you nuts, no holds-barred. What happens in #rant stays in #rant.

There are a few others that are topic-specific you can join as well. I recommend starting with #coffee, for obvious reasons.


We also have a few channels that are division-specific for the team so you can discuss in-depth what you’re working on:

  • #mwc-marketing: all.the.things related to sales / marketing — partnerships, content, you name it.
  • #mwc-engineering: Discussion of overall engineering topics for both PHP and Ruby-on-Rails projects. Also a great channel to ask if you want to understand the finer details of how something works.
  • #mwc-product: Bring your discussion of customer development and design, this is where it happens! Also a good default if you’re not sure where a question should go.
  • #mwc-care-team (split in #mwc-plugin-questions, #jilt-support): Since we have a large volume of development chat in our #engineering channel, we break out the discussion related specifically to support threads instead.
  • #announcements: (split in #jilt-announcements and #mwc-announcements) announcements for new features, deploys, marketing initiatives, and releases.

Private Channels

  • #mwc-team: For full-time employees — chat about anything such as team meetings, trips, recruiting, etc.
  • #mwc-kidchat: Your kids are awesome, show them off. Had a birthday party, capture a funny moment, or got new school pictures? We oogle them here 🙂 Four-legged fur babies count, too!
  • #barb-beecher-fan-club: You’ll have to join the team to find out ????

Retired Channels

We’re always trying out new ideas, tools, and ways to better stay in sync with one another — and the daily check in was one such way. Originally started in team-specific channels in September 2016 and then combined into a single channel in February 2017, the goal of the #daily check-in was to have a simple activity designed to help us track progress towards our goals, share what we’re working on with the rest of the team, and hold ourselves accountable. At the start of their work day, team members followed this template:

  • what did you work on yesterday?
  • what are you working on today?
  • are you blocked on anything?

We ultimately decided to retire the #daily channel in October of 2017, after the team’s feedback on our Q2/Q3 Survey indicated that majority of the team was not finding value in the practice. We’re currently focused on increasing our use of various project management tools such as Basecamp and Trello to track our work as individuals and as a team.

DMs / Group DMs

Sometimes there’s something you want to talk about 1-on-1 or in a small group, and that’s totally fine. As a general rule, we want to encourage communication for team-related stuff in team channels when possible, as if you have a question, chances are it’s something the team should know.

For example, while you may think Justin is the best person to answer a Jilt-related question, it might be something that another developer has more context on, so asking in #engineering is better vs a DM. Having this communication as a team helps to ensure we’re all on the same page — goes back to our whole philosophy on communication in general! It also eliminates ambiguity and “he said, she said” situations to keep us on the same page.

It also helps us keep stuff for future reference, which is especially useful when you want to know, “Why did we decide to build it this way again?” Team chat is the place for discussing code-related questions, support conversations, or general procedure questions.

This may sound like it’s discouraging 1-on-1 conversation, but that’s definitely not the case — it’s just here to remind you that a DM may not be the best default / go-to place for communication. In order to make a distributed team effective, good communication is a huge key and a very important part of keeping people on the same page and in the loop. If others could benefit / help out, we’d love to talk about it as a team 🙂

Should Slack ever crash…

It’s rare, but it happens. If it does — make your way over to our Team HQ in Basecamp — there’s a chat feature there where we’ll pick up the chat while Slack fixes itself up. Note: should this ever happen — you’ll definitely appreciate Slack’s sense of humor in their Twitter feed!

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